Kati Whitledge is a marketing guru for the beauty industry, a sales funnel expert, and a college dropout turned multiple six-figure entrepreneur, equipping owners with no-fluff business and marketing strategies. She's a speaker, podcaster, author, and the Founder and CEO of mya--a client recruitment software for the beauty industry. Kati began her industry career as a hairstylist and after creating her own marketing strategies for her team and herself, she quickly became double, and triple-booked. She found herself overwhelmed with client demand, so she took a major step into salon ownership and opened her first salon in 2010. Using her marketing know-how, she grew her team, grew her revenue to over seven figures, and inevitably expanded three times. Kati systemized her business operations which put her out of a job. She no longer needed to work at her salons. Her freedom of time gave her the opportunity to invest her energy into owners who had a desire for greater flexibility and financial freedom. In 2017, she launched the first version of mya. Now, mya is the number one marketing software used by salons throughout North America and Australia.